Below is the first paragraph of some spam I received today:
Dear Kip,
Since you recently supplied your email address to Marriott, you’ll now receive advance notice of new hotels, services to save you time and money, and hotel specials and packages.
Now, reread that, but this time use a cartoon super-villain voice, and end with “and there’s nothing you can do about it! A-ha-ha-ha-ha-ha!!”
That’s more like it.
PS: Their unsubscribe page also told me it might take up to 10 days to complete the unsubscribe operation. Idiots.