I bring forth two topics of discussion on this grim mid-January day. First, I built a new PC last week. Here is a picture of that process that Stephanie captured. Notice as Punky eagerly awaits the opportunity to chew on any part I do not need. This was my first time building a whole PC, which wasn’t very difficult. I thought I had destroyed my processor though. All you ever hear is how incredibly sensitive the processor is, but once you get the clasp closed down on it, it is pretty much indestructible. I learned this while trying to mount the cooling fan on the processor.. which involved applying a sizeable percentage of my full body weight to the “snap-in” mounting screws. But other than that, and the fact that I forgot to put in the shield around the connectors on the back and had to unmount the motherboard to put it in, everything went pretty well.
Second, I am going to discuss Windows Live Local (found, cryptically enough, at local.live.com). It’s Microsoft’s latest way to compete with Google (specifically, Google Maps). So far, it’s got the immediate advantage of making much prettier maps. It also has satellite data of course. The photos around Charlotte are older than Google’s, but they also have some black and white photos that cover my hometown in a pretty high resolution (albeit without color), where Google just says “no satellite imagery available at this zoom level.” I guess I should try to get to a point here. I don’t normally like to side with the “I hate Microsoft because they’re successful” techno-hippies. If you want to read blogs about that, you don’t have to look very hard. I’m going to objectively and open-mindedly suggest to you that perhaps Microsoft sucks. Proof of this theorem is left as an exercise for the reader.
I guess what I’m addressing specifically is Microsoft’s “throw money at the latest tech trend until we have at least ninety percent market share” strategy. I’m really amazed at the economics of it.. ya know, that it actually works. I mean, look at what they did to Netscape seven years ago. And that was competition for lead market share for a piece of software that they give away for free, without any kind of embedded advertising.
The inspiration for this whole blog post is this comment I read in an interview EGM had with Bill Gates (well, the interview was actually with Peter Moore, the Bill Gates thing was a sidebar):
EGM: Microsoft has lost roughly $1 billion a year on the first Xbox since it launched. Was that worth it?
Bill Gates: We knew going into the original Xbox that we would lose...a lot. Or you can say, invest a lot—that’s the nice way to say that. And we knew the only thing we’d get out of that first generation was the learning and credibility that came with that experience.
Read the whole article here.
Can you imagine if you were owner of a company and you told your shareholders “Our strategy this year is to release a product that loses a billion dollars a year, for the next five years. Then maybe we’ll start to turn a profit.” I mean, even if you’re Microsoft, a billion dollars is still a pretty significant sum of money.
So give me all your poison
March 17, 7:32 pm
Nice job; you’re now officially world famous (unless you already were and I didn’t know)!